With the shift in ways people shop moving more towards E-Commerce, brands are hard-pressed to make the brick and mortar store experience more than just walking in a concrete building, picking up…
Lifestyle
Financial inclusion for women has started to take the center stage in Pakistan’s growing financial landscape. While women are presently an underserved market for the financial sector of the country, there is…
Pakistan and Turkey have maintained a strong brotherly bond for over decades. Ever since the Turkish drama ‘Dirilis: Ertugrul’ swooped into Pakistan and begun airing on the National TV; the entire nation…
Ethnic has won hearts with its distinct styling and beautiful pret lines very fast after its inception in 2013. As a brand closely connected to cultural roots they ensure that women get…
As the government continues its efforts to attract foreign investments, a London-based major international property investment company, Daniel Johns Group has launched its real estate venture in Islamabad, Pakistan. Daniel Johns Group…
Winters come with their own set of pros and cons. While cozy warm nights and coffee mornings are absolutely remarkable, waking up to hair on your pillow, and managing them with all…
Funky lifestyle brands are all the rage around the globe and it seems the Pakistani market have also jumped on the glitzy bandwagon. The latest to do so is fashion journalist Anusha…
A tradition of excellence and innovative vision marks the way of Zee.Sy Jewellery journey in the world of spellbinding luxury that conquered the world! Crafting and mastering Gold Plated, Real Kundan, traditional…
The recent pandemic has hit us all differently, but for some it’s worse than the others, especially, the daily wagers and the artisans who were already being paid a minimal wage.…
While the COVID-19 pandemic continues to wreak havoc around the globe, many patients who had tested positive for the virus chose to quarantine at their own homes to recuperate themselves back to…