After making Élan a brand every luxe Pakistani is aware of and making Sapphire one of the largest go-to store for high-end prêt, Khadijah Shah – the mastermind behind Pakistan’s drive towards…

After making Élan a brand every luxe Pakistani is aware of and making Sapphire one of the largest go-to store for high-end prêt, Khadijah Shah – the mastermind behind Pakistan’s drive towards…
While the Pakistani fashion and entertainment industries often get intertwined through their mutual interests in popularity through each other’s support, there are a few designers, who have found a relationship much more…
In the decades leading to the Pakistani fashion industry’s growth into a large and thriving microcosm of fashion, beauty and economics, many have played a vital role in making it what it…
Dupattas are the easiest way to add that oomph and grace to your outfits. And who says dupattas have to look boring? There is so much you can do with just…
In the history of contemporary Pakistani fashion, if there’s one couturier that has continuously been slotted in the list of the best designers the country has ever produced, you’ll probably hear Rizwan…
With the post-eid, bridal and soirée season upon us, the rise in Luxury Prêt retail is a no-brainer as the fashionista crowds rush towards the high-end boutiques to find their perfect outfits.…
Once upon a time, there were people who believed celebs looked so glam because they knew how to dress up oh-so-perfectly! Then, like a fairytale that turns out to be too good…
While it’s not only one of the most significant fashion and home brand in Pakistan, Khaadi has now achieved another feat by launching its dine-in facility titled Kanteen. Collaborating with renowned Karachi-based…
Despite all the controversies attached to it this year, we’re finally at a place where the Lux Style Awards are just a month away! And that naturally means it’s time to do…