I thoroughly enjoyed meeting Yasmeen Naseer, the founder of AccuFix Cosmetics, last weekend. During our interview, Yasmeen shared the inspiring story of how she started AccuFix and recently ventured into haircare. For…

I thoroughly enjoyed meeting Yasmeen Naseer, the founder of AccuFix Cosmetics, last weekend. During our interview, Yasmeen shared the inspiring story of how she started AccuFix and recently ventured into haircare. For…
If you’re a fan of talk shows that delve deep into personal stories and discuss real issues, then you need to tune in to Momina’s Mixed Plate. This series has been gaining…
After experiencing isolation and mental fatigue during the pandemic lockdowns for two years, there is no doubt that there is a considerable need to highlight the inherent disparities within current systems, and…
By Aamir Bukhari If you are like us and like shopping, you would love the new Khaadi Experience Square located in DHA, Y Block, Lahore. Marvel of glass as we see it,…
By Fida Hussain View this post on Instagram A post shared by 𝐇𝐮𝐦𝐚𝐢𝐫𝐚 𝐀𝐥𝐢 𝐂𝐡𝐚𝐮𝐝𝐡𝐫𝐲 (@humairaaliofficial) The project like no other where the gorgeous Humaira performs the role of…
“We are aiming to become relatable, fashionable and affordable.” Chief Operating Officer, Alkaram Studio, Mehvish Waliany on the transition from banking to fashion retail and the aspirational journey of Alkaram Studio towards…
Dayfresh partnered with Sehat Kahani, one of Pakistan’s most widely used digital healthcare platforms, to extend a helping hand and make healthcare services more readily available by providing you with a 24/7…
With the end of winter comes a long-awaited reunion – with colors so bright and joyful they make you want to twirl! It’s lawn season, ladies! Time to ditch those dull hues…
Summer is here—and it’s time for vibrant hues, bright colors and breezy fabrics. Put away the blues of winter and wholeheartedly embrace the lawn season which is coming in full swing. Launching…